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Generational Values Drive CX Expectations

Our research shows that age is more than just a number. Generational values are driving expectations in Health Plan CX. Health plans that deliver tailored experiences with engagement opportunities aligning with varying needs and goals, will gain competitive advantages in member loyalty and improved healthcare utilization.

With our 2022 CX Survey Report, Members of a Certain Age and the Health Plan Consumer Experience, you'll gain a deeper understanding of what different generations are demanding today and learn key trends & generational preferences that health plans should strongly consider when optimizing the consumer experience.

2022 CX Survey Report

Complete the form to gain access to the report!

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